It seems good in theory. Your company gives back by giving a portion of the purchase price to a reputable charity. Customers feel good because the...
Conversion Fanatics Named by Clutch as one of Texas’s Top Conversion Optimization Firms
The Conversion Fanatics team just heard some major news! Clutch.co named Conversion Fanatics as one of the world’s top conversion optimization firms...
Why we haven’t posted in a while
Well where to begin… it has been a minute since we actually updated the blog with new posts, let alone post any of the MANY case studies we have...
Add To Bag Vs. Add To Cart – Does Button Text Matter?
It has become quite common in the e-commerce world, particularly in fashion and accessories to use trendier terms such as “Add To Bag” thr...
Which Converts Better – Secret Or Transparent Rebill Pricing On A Free Trial?
Based on countless tests we know that headlines and sub-headlines hold the brunt of the weight when it comes to conversions. They are the first thing ...
Remove Clutter To Increase Your Conversions 37%
The age old question of whether a “pretty” page is better than a “simple”, some may call “ugly” page. Typically we...
How Images Impact Lead Generation And Sales Conversions
Today we have another exciting case study to share with you all centered around “images” and just how much impact testing images can have ...
How Video Can Help Boost Your Conversions By 18.8%
Have you ever wondered just how much video can impact your conversions? Today we are going to take a look at a very unique case study all around the b...
Stop Giving Your Visitors Options To Increase Your Conversions By 16.1%
In recent case studies we have discussed the value of giving your visitors options as it relates to conversion increases. Too many options can lead ...
Can Simplifying Increase Landing Page Conversion Rates?
When looking at a conversion optimization plan and how to increase landing page conversion rates, sometimes the “little” incremental chang...
Can Removing Price From Your Landing Page Increase Conversions?
This may be a counter intuitive case study as it goes against the “norm” for most campaigns. As you can tell by the title of this post we ...
Multi-Step Or Single-Step Forms?
In a previous case study which you can find here, we took a look at streamlining and simplifying landing pages and how doing so increased conversions ...
When To Redesign To Increase Landing Page Conversions
When looking to increase landing page conversions something you have done all you can and have to say enough is enough. At that point, it may be tim...
Can Adding A Bonus Increase Sales Conversions?
In some industries, bonuses are almost a guaranteed part of the sales process to help entice leads and visitors into making a purchase. Most people ...
Key Elements Of A Winning Landing Page To Increase Conversion Rates
There seems to be a pretty common question floating around concerning the rights and wrongs of landing page design and what key elements are needed to...
Are You Paying Attention To The “Little” Things?
In today’s online world, the hustle and bustle, the million and one distractions coming at our target audiences daily, you have just a few secon...
How Adding Urgency Helps Improve Conversion Rates
It really is no secret that urgency can help improve conversion rates. You have visitors searching for your product or service and give them a deadl...
Reviving Losing Split Tests To Increase Sales Conversion Rates
Unfortunately, not all tests can be winners. If this were the case then our company would not exist. But it is important to understand that althou...