About Conversion Fanatics

We are a full service conversion rate optimization and traffic management company based in Austin TX. We take care of strategy, ideation, design, development and implementation of conversion optimization strategies to help you capture bigger growth opportunities on your site.


Our Story

In 2013 co-founders, Manish Punjabi and Justin Christianson, after individually selling their multiple 7 figure digital marketing businesses heard the calls of distress from e-commerce store owners and other online enterprises and they took action.

Founding Conversion Fanatics from demand and assembling some of the smartest minds in marketing, design, strategy and implementation to help companies speed up their growth. We provide the latest cutting edge conversion, revenue and experience optimization services to fast growing companies and help them realize the true power of strategic conversion optimization.

We simply let the data do the talking and back it up with our best practices that have proven to win time and time again.

Since inception we have worked on hundreds of marketing campaigns and have conducted thousands of marketing split tests in multiple industries leaving a wake of staggering results improvement for both e-commerce stores and SaaS applications.  We have experience in everything from health and wellness, clothing and accessories, electronics and everything in between. It doesn't matter if you have a Shopify store, Magento integration or a fully customized solution we have experience getting the results you desire.

We continue to use our powers for good by creating proprietary optimization practices, cutting edge conversion focused design and industry leading implementation. We ward off evil-doers and helps business owners and marketing professionals achieve and exceed their wildest marketing goals.

Headquartered out of wonderful Austin TX, we make the most of our in-the-trenches experience and today’s cutting edge marketing design and strategies to help innocent businesses defend themselves against ineffective marketing campaigns and increase their conversion results dramatically.

How We Help

Whether you are looking for a total site re-design that actually converts, are running out of test ideas, want bigger more impactful wins, or you need help with implementing and fixing attribution issues, our expert team can help. We can handle pretty much all your design, strategy, implementation and experimentation to help your website growth. We have experience with most tracking, analytics, CRM, CMS and testing tools and can likely solve your biggest conversion and marketing growth problems. 

  • Analysis: We analyze both qualitative and quantitative data, identify drop-off points & areas for improvement, and even research competition
  • Strategy: We will create a custom strategy plan leveraging your data and leverage past concepts that we have proven to work time and time again.
  • Design: Re-architect information hierarchy, wireframe UI/UX for all major page types, and create conversion-focused modern designs to match your brand. We make sure your site structure is optimal for the results improvement you are looking for.
  • Experimentation: This is where the magic happens. We provide a fully-managed optimization solution, setup and run new experiments to find what really has the most impact for you in the eyes of your visitors. Then report on the results and analyze the findings. We test as fast as the data will allow.

Our Values

Our mission is simple… Continuous Daily Improvement. Whether it is working on client campaigns or helping further our goal of being the go-to optimization provider, we strive to simply be better than we were yesterday with the goal of… every site, optimized!

Kaizen: We believe that you should never stop improving. It ties to our mission and is something we take seriously. There is always room for improvement no matter what level your business is at.

Relentless experimentation: In optimization the general rule we follow is nothing is off limits. For that we simply test everything and test it often.

Listen: Communication is a crucial piece of the puzzle especially when delivering a world-class service. We listen to not only our clients but our team members to collaboratively work toward the goal of improvement.

Have fun: We take what we do seriously but we also like to have fun while doing it.

Solve problems: We strive to help our clients solve the problems they care most about and adapt as they grow.

Build for the long term: We don’t believe in cutting corners. We don’t work to sacrifice short term gain for long term benefits and growth.

Confidentiality: We know that we are dealing with sensitive data in most cases. We keep the information confidential unless it is agreed upon for the benefit of our clients.

Transparency: Customers won’t buy from a company they don’t trust. We are dedicated to building trust internally and externally. When we make a mistake, we come forward. When we don’t know what to do or how to do it, we ask for help. When we disagree with an idea, we respectfully decline it. When something is unclear, we work to make it clear.

Team Work: Optimization is a team sport. We strive to be open with communication and work collaboratively to get the job done right the first time.


Q. Why should I hire an agency vs. in-house team?

A. You can absolutely hire an in-house team. We even work hand in hand with existing teams everyday to help them be more efficient and alleviate bandwidth constraints. If you don’t have an in-house team remember that hiring is hard, especially finding the right person. You will have to find, hire, train and hope they can fill the role which can take months. Lucky for you we have taken care of that. With hiring us you get an entire team including designers, UX, analysis, front end development, implementation and advisement all in one convenient place. Plus you don’t lose out on months of growth opportunities as we get started quickly.

Q. Do you offer a guarantee?

A. Nope. But what we can guarantee is we will put forth 110% effort in getting you the results you are looking for. We are great at what we do but there are far too many unknowns and moving parts when it comes to online commerce.

Q. Who will be helping my optimization efforts?

A. When you choose to work with Conversion Fanatics you get access to our professional team of optimization specialists which include designers, analysts, implementation, traffic managers and advisement. You will be assigned a single point of contact that will make sure your campaigns, design and improvement processes run smoothly. We believe in open and constant communication and working together instead of just some third party off doing their own thing.

Q. What are your packages and pricing?

A. Each business and campaign provides its own set of challenges to overcome. For full service we ask that you just give us 120 days to do our thing to get you the improvements you are looking for. You can get started for as little as $1500 and ongoing service is more affordable than you may think. Plus we have unique "packages" for design and strategy. Reach out for specific pricing for your unique challenges.

Q. What kind of companies do you help?

A. We work with both B2C and B2B companies ranging from smaller e-commerce stores to enterprise level SaaS companies with millions of monthly unique visitors. If you are spending money on advertising to generate leads and/or sales online then there is a great chance we can help you.

Q. Am I qualified to work with you?

A. This is a tough one as each business is unique. Our general rule of thumb is… if you are spending more than $10K per month on ads or you have over 30,000 monthly unique visitors to your site we can help with our experimentation process. Of course the more traffic you get the better opportunities there are for improvement as we can test faster. If design is what you are looking for but actually want it to produce results then traffic doesn't really matter. Of course a viable and ethical product matters too.

Q. How fast can I see results and ROI?

A. The amount of traffic you get matters in this case. The more traffic means the faster we can test and optimize. Because of this we can start seeing measurable results as early as a couple weeks all the way up to a month. Regardless we only work with companies that we believe we can deliver a measurable ROI quickly to justify our fees. It is also important that you understand optimization is a process, more complex tests take more time for setup and we have to pay close attention to losing variations as every test is a learning opportunity to set things up for bigger wins.

Q. Why Conversion Fanatics vs. another agency?

A. Great question! Here at Conversion Fanatics we are a small nimble and growing team of some of the smartest people on the planet. We eat, sleep and breath optimization and are firm believers in providing 98% of the heavy lifting so you can focus on your more pressing tasks all while we help with your improvement efforts. As much as we are fanatical about optimization, we are equally fanatical about communication. We work hand in hand with our clients to achieve the results they are looking to achieve and never make you wait for our next conference call to get an update on campaigns or progress. As there are elements to report, we report them, sometimes as much as daily. This is all on top of our regularly scheduled phone calls. With us you get a full team of experts, fanatical communication, industry leading best practices and are never left in the dark on where things are at.

We are the best at what we do

We take what we do and your results seriously. You can expect an affordable, proactive, results driven conversion optimization solution that will leave a lasting impact on the growth and value of your company. There is a reason why dozens of top companies choose us. Will you be our next success story?

  • Discover Key Leverage Points For Bigger Growth Opportunities
  • Get Ideas Tested Faster So You Can Learn And Win MORE!
  • Reduce Abandon Cart Rates To Make You More Money
  • Better Understand Your Site Traffic So You Can Better Serve Your Customers
  • No Added Strain On Your Resources Since We Take Care Of The Heavy Lifting
  • We Use The Tools You Are Already Using For Seamless Integration And Quicker Results
  • Increased Conversions Means Your Advertising Dollar Becomes More Effective

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Call: 1.844.94.CONVERT