A prospect is on your site taking in all the sales goodness you have on your site. They are seeing the benefits, foaming at the mouth, and reaching fo...
Increase your subscription take rate
We have touted paying close attention to the little things in your marketing on several posts. Today we bring you another case study that was not on...
Does a money back guarantee matter?
It is important in marketing to remove as much risk and friction on the part of your prospects as you can. One of the most common ways to do that is t...
does the size of your video matter?
With increased streaming capabilities and better video player technology, plus the ease of recording a quick video on your smart phone, the use of vid...